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上海海上世界综合体
Shanghai Sea World
服务设计类 微度假欢乐场 1981 0 2025-01-28
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中文 / English
作品简述
上海海上世界综合体,定位为“城市级滨水文旅综合体”,以“自在包容”、“国际艺术”、“人文体验”为核心主题服务于城市微度假客群、周边高品质客群及旅游客群。 该项目地处亚洲最大邮轮母港-吴淞口国际邮轮港和上海国际邮轮旅游度假区,以多元产品与特色品牌为内驱动力,全方位覆盖从滨水城市综合体到社区级购物中心,因地制宜地塑造了符合地域文化的商业新样本,形成差异化的品牌竞争力。项目由商业、酒店、公寓、写字楼四个部分组成,其中商业定位邮轮主题滨水商业旗舰、酒店定位生活时尚的家庭亲子度假高端酒店,公寓定位亲子度假休闲服务公寓,写字楼定位智慧生态甲级江景办公。 四大亮点业态: 上海首座邮轮主题商业:结合竞品差异化、滨江风景优势、港口资源、周边客群资源等,瞄准新世代“年轻、时尚、有趣”的消费态度,串联“艺术长廊、屋顶花园、户外文化长廊”三大特色空间,囊括18家首店品牌,驱动新消费场景蝶变。 伊顿康得思酒店:康得思是朗廷酒店集团旗下的现代高端酒店及度假酒店品牌。朗廷酒店集团的业务遍及全球,旗下超过30家酒店均位于全球四大洲的主要城市,康得思国内营业及在建中共计8家。上海·海上世界伊敦康得思酒店,是继上海虹桥伊敦康得思酒店后第二家,开业后将成为吴淞第一家国际五星级酒店。 全国首座“亲子度假主题壹棠服务公寓”:集主题化亲子平台和新一代公寓服务为一体,让家庭成员能更加愉悦的感受亲子时光,让游客在入住中体会到轻量化、多重满足等不一样的世界。由“以孩子为中心”到亲子同乐,打造完善的设施配套、周到的景区服务、安全的娱乐设施、兼具教育性与趣味性的多主题空间。 一线江景甲级写字楼:主打 “公园+滨江”概念,以空中户外会客厅+空中花园连廊融合形成空中花园秘境。以270°臻稀无遮挡江景恢弘尺度视野,直面吴淞口国际邮轮港。植入生态科技元素,辅以船港城游娱购一体化游乐购物产业链,集7大智慧办公系统,重塑滨江智慧办公楼宇地标。
Project Description
Shanghai Sea World is positioned as a "city-level waterfront hydrological tourism complex", with the core themes of "freedom and tolerance", "international art" and "humanistic experience" serving the urban micro-holiday group, the surrounding high-quality group and the tourist group. The project is located in Wusongkou International Cruise Port and Shanghai International Cruise Resort, Asia's largest home port for cruise ships. It is driven by diversified products and distinctive brands, covering all aspects from waterfront city complexes to community-level shopping centers, shaping new business samples in line with regional culture according to local conditions and forming differentiated brand competitiveness. The project consists of four parts: business, hotel, apartment and office building. Among them, the business is positioned as the flagship of waterfront business with cruise theme, the hotel is positioned as a high-end family-parent holiday hotel with fashionable life, the apartment is positioned as a family-parent holiday and leisure service apartment, and the office building is positioned as a smart and ecological first-class riverside office. Four highlights: Shanghai's first cruise theme business: combining competing products differentiation, riverside scenery advantages, port resources, and surrounding customer base resources, aiming at the new generation's "young, fashionable and interesting" consumption attitude, the three characteristic spaces of "art gallery, roof garden and outdoor cultural gallery" are connected in series, including 18 first-store brands, driving the butterfly change of new consumption scenes. CORDIS Hotel: Condorcet is a brand of modern high-end hotels and resorts under the Langham Hotels Group. Langham Hotels Group has a global business, with more than 30 hotels located in major cities on four continents, and 8 domestic businesses and under construction. Shanghai Sea World Cordis Hotel is the second hotel after Shanghai Hongqiao Cordis Hotel, and will become the first international five-star hotel in Wusong after its opening. The first "Parent-child Holiday Theme CM+ Service Apartment" in China: it integrates a themed parent-child platform and a new generation of apartment services, so that family members can feel the parent-child time more pleasantly, and visitors can experience different worlds such as lightweight and multiple satisfaction during their stay. From "child-centered" to parent-child fun, we will create perfect facilities, thoughtful scenic services, safe entertainment facilities and educational and interesting multi-theme spaces. First-class office building with river view: It focuses on the concept of "Park+Riverside", and combines the outdoor living room in the air with the corridor of the hanging garden to form the secret realm of the hanging garden. Facing Wusongkou International Cruise Port with a 270-degree sparse and unobstructed river view. Implanted with ecological technology elements, supplemented by the integrated amusement shopping industry chain of ship, port, city, entertainment and purchase, and set up seven smart office systems to reshape the landmark of Binjiang smart office building.
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