马来西亚医疗整合营销案例分享
Malaysia Healthcare Integrated Marketing Case Study
医疗健康类
海外医疗
1571
2022-12-29
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作品简述
马来西亚已成为全球医疗旅游的首选目的地之一。曾被称为“医疗旅游中的隐藏宝石”,马来西亚已被国际医疗旅游杂志(IMTJ) 提升为2015-2017年度的医疗旅游目的地。马来西亚位于东南亚的中心地带,位于亚洲大陆半岛和婆罗洲北部。它位于国际旅游路线的战略位置,与世界各地的所有主要旅游中心相连。
对于来到马来西亚的医疗旅游者,从治疗前,治疗期间到护理期间都有接触点。这种端至端的服务让医疗旅游者在国外寻求医疗时感到安心。
Project Description
Malaysia has become one of the world's top destinations for medical tourism, being described as the 'hidden gem of medical tourism' and named as an annual medical tourism destination for 2015-2017 by the International Medical Tourism Journal (IMTJ). Malaysia is located in the heart of South East Asia, on the peninsula of mainland Asia and north of Borneo. It rests along many international travel routes and is connected to all the major tourism centers around the world. Medical tourists arriving in Malaysia are hosted during pre-treatment, treatment, and care. This point-to-point service gives medical tourists peace of mind when seeking medical treatment abroad.
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